What  our customers say about HeddyFreddy:

"It was so much fun to experience the 'move in' to my new purse.  Always a daunting task to change purses, now I can with comfort, ease, speed and confidence because the inside moves as a unit, transforming my look and attitiude to meet my destination."  - Megan

"The ease of switching bags is irresistable."  - Isabel

"I think the purses are both gorgeous and functional.  Add in the quality of the workmanship and you have a top notch product."  - Pam

"This purse system quickly solves the headache of trying to switch all the contents from one purse to another.  It saves you time and keeps one part of your life organized."  Lisa D. Wendt, Certified Professional Organizer

"Since I moved into my HeddyFreddy, I'm really enjoying the organization of not digging for my iPod, Blackberry, pen or wallet.  My keys and lipstick both have a designated home.  I immediately got comments from clients on my 'cool' purse, which is always flattering."  - Amy

"Finally!  A handbag that fulfills all of my needs!  And, it’s fashionable!" - Liz
  

 

"As a professional, I’m finished with briefcases – I now look like a stylish woman while I’m super organized!"  - Rachel

  

"I use my system every day exactly as intended, including pulling out the module when I leave the library for a break and dash into the grocery store." – Susan C. 
 

"Easy to switch, I love that." -  Karen

 

"I use the executive tote for school and work.  Also, the core module functions as my hold-all-purse things so that even when I use a non- HeddyFreddy purse, I know where everything I need is and I put it all back in the core module when I get home." - Christy

 

"I use HeddyFreddy for my everyday purse and when I travel my executive tote.   I can also use the core and strap if I need to go light."  Susie

"I use it to keep organized. It is great to move the module from my briefcase to one of the "one of its kind" bags or to another leather purse that I have (in which the module fits beautifully.)" - Nancy

 

"I love this system and these bags!  Let's face it, we are all busy; I am a 'stay at home' mom that is never at home.  I needed a bag that could take me from one volunteering activity to the next, from a kid's event to a community function to a dinner out to whatever - and still preserve some air of fashion.  This is so perfect!  I am no longer tied to the same non-descript brown leather bag – I actually have a trend accessroty that really works well -  I can find all the items I toss in it, and it stays securely shut!   I love having something different, that doesn't look like waht other people are carrying, a bag that is eye catching - but doesn't scream "look at me!"  The bags are fairly light weight, easy to spot clean, and the straps are rugged.  I want it all, good valude, great looks and real functionality - and it is here.   Thanks, Aimee, for thinking of it all!"
Andie S.   

 

"I LOVE MY SYSTEM for traveling!  I fit the quart size zip loc bag that holds the stuff you have to take out when you go through security at the airport is fits perfectly for one side of the executive module, and my computer fits in the other side."  Susan C

 

"It's time for the "HeddyFreddy Travels to Portland" report! First, everything worked wonderfully. I had room and ease of use for travel.  You have to modify your "stuff" for travel; that is, you remove lip balm and Swiss Army knives, and you add boarding passes and business

receipts-- and move your ID to be more accessible.   The bag easily accommodated all of this, and I was able to find everything I needed when I needed it."   Susan R.

 

HeddyFreddy's new handbag/exectutive tote system is that delicate balance. A handbag that quickly transfers to your executive tote, capable of carrying you laptop, files, catalogues, you name it (or in my case class books, notebook, reading material, even a knitting project); then for a lighter task, to a purse (lunch, grocery errand, etc.); and finally for the evening, choose a beauty for a night out. Each time the shift is simple, just moving the core module from place to place, to go from look to LOOK!!!

 

Currently I am traveling to visit my brother and celebrate his daughter's graduation. Always a quandry for me, which bag to take, AND my purse too! Well, I am traveling with my executive tote, purse shell in my suitcase at the ready. I will just transfer my core module (A.K.A. the HeddyFreddy module) from the executive tote when I arrive and no longer need to venture out with the whole thing, slip it into my purse shell (the one that matches my outfit and mood), and I'm stylin'!!!

 

It was so much fun to experience the "move in" to my new purse. Always a daunting task to change purses, now I can with comfort, ease, speed and confidence because the inside moves as a unit, transforming my look and attitude to meet my destination.

 

I hope you'll come and experience this new product for yourself. See what Aimee has done after leaving the corporate world to attend to her dream. Be the first to witness this transformational fashion sensation make its important debut!!  - Sara C.

  

"Here are the usability surprises: it stands upright and open on its own on the car, and it has even more room than the things I have in it. It is very easy to find things without looking.  I expected a lot of attention to detail from you, but I'm thrilled with how well it works for me after one day "on the go". I didn't have to get used to it, and I won't have to memorize a new purse configuration when I switch. Probably just what you had in mind!" Susan R.